Breaking it down simply — after a few relatively quiet weeks, This phone market is back buzzing. Several smartphones are scheduled to launch in May, starting as early as the first week. Vivo, OnePlus, and iQOO will all be in action next week (May 4th-8th) in the country and globally, launching new iterations of their popular series. The list includes Vivo X300 FE, Vivo X300 Ultra, OnePlus Nord CE6, OnePlus Nord CE6 Lite, and iQOO Z11 series.

Vivo X300 FE

Vivo X300 Ultra

OnePlus Nord CE6 series

iQOO Z11 series

iQOO Z11 5G Images

vivo X300 FE Images

vivo X300 Ultra Images

OnePlus Nord CE 6 Lite 5G Images

OnePlus Nord CE 6 5G Images

This next-gen compact premium-tier from Vivo is set to launch in the country on May 6, and it’s shaping up to be an interesting one. The Vivo X300 FE not only arrives with a refreshed identity, highlighted by an iPhone Air-like camera deco, but also adds support for a Teleextender kit to enhance its photography capabilities. Key aspects such as the 6.31-inch LTPO display, Zeiss-backed 50MP triple rear cameras, 50MP front camera, and 6,500mAh battery remain unchanged from its predecessor, the Vivo X200 FE.

That said, there are a few notable upgrades aimed at improving the overall experience. These include the latest Qualcomm Snapdragon 8 Gen 5 SoC, an ultrasonic fingerprint scanner, and support for 40W wireless charging, among other things. This device will also be available in three new colour choices, Urban Olive, Lilac Purple, and Noir Black.

All that, along with the soaring memory prices, is expected to make the Vivo X300 FE an expensive buy. An alleged retail box reveal over Rs 1,00,000 MRP of This phone. We anticipate the actual selling price of This phone could be around Rs 70,000 for the base variant. If you own the Vivo X200 FE, the X300 FE’s Snapdragon 8 Gen 5 and wireless charging might be a compelling upgrade, but consider the price jump.

The Vivo X300 Ultra is launching in the country on the same date, May 6th, alongside the Vivo X300 FE. That said, This device will be positioned to the extreme opposite in the lineup. The X300 Ultra is the first Ultra offering from The company in the country and the most ambitious one, too. The highlight is going to be cameras again, with a 50MP ultrawide lens accompanined by two large 200MP telephoto and main sensors in the gigantic circular camera module at the back.

Similar to the X300 FE, This device will also support the extender kits, but the Vivo X300 Ultra will benefit from two kits: 200mm and 400mm, extending its optical zooming capabilities to a staggering 17.4x. Furthermore, This device will also rock Qualcomm Snapdragon 8 Elite Gen 5 SoC inside – a shift from the MediaTek chipsets that we saw on the Vivo X300 and X300 Pro. Vivo X300 Ultra with a 400mm ZEISS Telephoto Extender Kit

The Vivo X300 Ultra will also sport the biggest battery in the X300 series lineup at 7,000mAh. This will be backed by 100W wired fast charging and 40W wireless charging. The display is going to be a large one as well, 6.81-inch, with top-notch features such as 144Hz dynamic refresh rate, 2K resolution, and more. All these should aid This phone compete against the likes of iPhone 17 Pro Max and Samsung Galaxy S26 Ultra in the ultra premium category space.

In the affordable segment, OnePlus will introduce two smartphones in its Nord-series lineup. Called the OnePlus Nord CE6 and Nord CE6 Lite, the handsets will be unveiled on May 7th in the country. The Nord CE 6 will sit as the more premium offering, featuring the Snapdragon 7s Gen 4 chipset, a 1.5K display with up to 1,800 nits peak brightness, and support for 144FPS gaming in select titles. OnePlus Nord CE 6 official design and colourways

This device will also stand out with its massive 8,000mAh battery and a 50MP primary camera with dual-axis OIS, making it a well-rounded option for people prioritising performance, battery life, and smooth visuals.

Moving on, the Nord CE 6 Lite targets more affordable-conscious shoppers, powered by the MediaTek Dimensity 7400 Apex chipset. It offers a 144Hz display, support for high frame rate gaming in lighter titles, and a large 7,000mAh battery. Camera duties include a 50MP main sensor and a 32MP front camera, keeping it competitive in its segment.

In terms of pricing, the Nord CE 6 Lite is expected to launch under Rs 25,000, while the Nord CE 6 could be priced around the Rs 30,000 mark, potentially higher depending on market conditions.

This may not be heading to India, but one to keep an eye on. The iQOO Z11 is making its way beyond China, with the global rollout kicking off in Malaysia on May 6th. The global iQOO Z11 will differ slightly from its Chinese counterpart, with the Dimensity 8500 SoC inside instead of for the Snapdragon 7s Gen 4 chipset.

Apart from this, This device is all set to boast a massive 9,020mAh battery with 90W fast charging, a 6.83-inch AMOLED display with up to 165Hz refresh rate, and a 50MP primary camera with OIS. The Z11x (review), which has already been arrived in the Indian market, is also launching in Malaysia alongside the iQOO Z11. This device’s specifications remain largely unchanged, featuring a Dimensity 7400 Turbo chipset and a 7,200mAh battery.

Following the global launch, iQOO may bring its vanilla Z11 to India soon. So, if you’re considering a new smartphone in the affordable segment, especially with battery life in mind, the iQOO Z11 could be worth waiting for.