Here is what you need to know: motorola’s first book-style foldable has introduced in the country for Rs 1,49,999, marking a bold move from a brand that’s been quietly building toward this moment. I recently sat down with Shivam Ranjan, Marketing Head, APAC, Motorola, to understand what makes the Razr Fold different, how The company plans to take on existing players in the foldable space, and what comes with owning one of its most premium devices yet.

Q: Motorola is entering the book-style foldable segment when brands like Samsung and Vivo are already several generations ahead. What’s the confidence behind this launch?

We actually didn’t start from zero here. Motorola has had the Razr associated with The company for a very long time. That’s foldable DNA going back years. When you look at the new era of foldable screen phones, we’ve been in the clamshell space since 2019, across multiple generations of the Razr flip. A lot of the core learnings, like screen technology, hinge technology, and supply chain maturity, are common across both form factors. So by the time we were ready to bring a book-style foldable to market, we had six or seven generations of product experience and consumer feedback to draw from. Q: But competitors have had a head start in the fold form factor specifically. Doesn’t that put you at a disadvantage?

It’s actually the opposite. Watching four or five generations of book-style foldables from other brands gave us a very clear picture of what consumers were still complaining about: battery life, durability, camera quality. A premium-tier buyer today expects a great camera regardless of form factor, and that’s a gap that has persisted in the fold segment for a while. We came in knowing exactly what the pain points were, combined that with our own foldable experience, and set out to address them all in one device. That’s the proposition – a no-compromise, flawless fold. We’ve also been deliberate about balance; we didn’t chase extreme thinness at the cost of everything else. A premium-tier buyer today expects a great camera regardless of form factor, and that’s a gap that has persisted in the fold segment for a while.

Q: The launch is happening in a tough pricing environment. Has the global supply situation affected what you would have priced this at otherwise?

To be honest, the decisions to build the Razr Fold and the Signature were both taken well before the current market environment took shape. This phone lifecycle, from design to launch, is at least 9 months, so these were early bets. The reason we made those bets was that we could see that the Motorola brand had real resonance with premium consumers, and we simply weren’t giving them enough options. We had the G and E series at the mass end, the Edge series moving into mid-premium and now proper premium, and then the Razr flip at the top. What was missing was a mainstream premium-tier and a book-style fold, and we knew there were enough people asking not “should I buy a foldable?” but “which fold do I want?” That’s when it made sense to act. Q: Software updates have historically been a sticking point for Motorola — slower OS upgrades, delayed security patches. How has that changed?

That feedback was fair, and we heard it clearly. Over the last two years, we’ve invested heavily in building a dedicated core team specifically for this. Last year, we were the third-fastest OEM globally to roll out the Android 16 upgrade. We’ve already started rolling out Android 17 beta to select devices. You can try it today if your device is on the list. Regarding security patches, we’re now on a bimonthly cadence and are becoming very deliberate about maintaining it. The narrative is already shifting, and we believe 2026 is the year people will genuinely start associating Motorola with being one of the fastest-growing brands in software. We believe 2026 is the year people will genuinely start associating Motorola with being one of the fastest-growing brands in software.

We have Moto Elite Care for Razr and Signature customers. It includes free home pickup and drop-off for any service requirement — no need to visit a service centre — with a spare device provided at the same time. At service touchpoints and in our call centre, Razr Fold customers get priority access. For the initial period, we’re offering a free screen replacement for the first year of ownership. We’re comfortable backing This product’s durability with such a commitment.

The latest IDC report for Q1 2026 shows that Motorola has entered the top five smartphone brands in the country. That’s a significant milestone. When we revived The company, we were deep in the single digits, outside the “others” category. Quarter over quarter, consistently across three years, we’ve grown. Reaching the top five is the result of building products specifically for this market, listening to consumers, and iterating. It’s a proud moment.

Motorola Razr Fold was introduced in the country on Wednesday, May 13th, with a starting price of Rs 1,49,999. You can read all about the Razr Fold, including its complete specifications and bank offers, here.